An official statement released in the form of news is known as Press release. There are thousands of press release sites available on web that accepts free submissions of Press release. In press release you are supposed to provide different information like release date and time, Name of contact person, official Phone number, email id, and address of office and official website. When you place your website URL and your PR is approved with your website link then you start getting link juice for your website, Even you are able to get referral traffic as well.
There are mainly 2 kinds of press release sites:
1) Free PR Submission sites
2) Paid PR Submission sites.
Free PR submission sites don’t accept any payment just because you make submissions in their PR websites but paid PR submission sites surely take some payment.
When you are going to submit any PR to get link juice for your website then you are supposed to submit your PR in quality PR sites only that are having good domain and page authority with good alexa ranking moreover These PR sites should have not been violating Google webmaster guidelines.
One more thing you should check whether they are providing you a do-follow link for your website or no-follow, Do-follow link is very good for seo perspective because with such links your website is able to get link juice while with no-follow links your website get no link juice but yes it is able to get referral traffic.
Note that some PR submission sites offer you paid and free both kind of submission but in case of paid submission then offer you better placement.
Press Release submission is a good technique to gain links from PR sites. In this you have to submit a press release in PR submission sites and there you get opportunity to gain a link in footer section or in side bar.
Some free PR Submission sites are as follows:
Paid PR Submission sites: